3 major car manufacturers namely Toyota, Mercedes-Benz and BMW cars listed as the most influential brands in the world.
All three are in the order of the top 20 brands in the world based on the calculation of consultancy Interbrand.
“Automotive brands currently emotionally closer to their customers. This led many manufacturers to develop technology to reach target consumers,” the statement Interbrand.
For automotive brands, Toyota in the list to find the highest order in the top 10 (up one rank from last year, followed by Mercedes-Benz are also up 1 ranking to number 11.
BMW is at number 12 after last year’s entrenched in the order of 15. Honda is now down 2 ratings to 21. Volkswagen at number 39. Ford on the order of 45, Hyundai increased significantly to number 53, on the order of 55 Audi, Porsche at 72,.
And for the first time, Kia finally able to enter the list of 100 best brands in the world on the order of 87.
U.S. motorcycle manufacturer, Harley-Davidson was also up 4 levels in the order of 96 while Ferrari are now in the order of 99.
While global brands topped the list this year is still Coca Cola, followed by Apple and IBM.